Welcome to Boat-Her!

I am the Social Media Manager and Default Marketing Person at a InterMarine, one of South Florida’s largest boat dealers. This is my personal boating blog.

I love being on the water. I feel it “fixes my head” when I’m cranky, sad, or feeling stuck. However, I am not a boater – YET. I get on a boat whenever I can and I am learning a lot, but I still have a long way to go. I don’t feel confident docking a nice vessel, but I feel more comfortable “cutting” the waves when I’m running than when I first started.

I began my employment at InterMarine back in January 2012. A feminist at heart, I could not help but notice early on that very few women are actively involved in the entire¬†boating experience. I’m not saying there aren’t female boaters, because there are. And I’m not saying there aren’t women in boats, because there are. What I am saying is that there is just a huge gap in the level of involvement and the¬†LEADERSHIP in boating that is taken by women.

The marine industry is still a male-dominated industry. There are gems like Madame Anette Benneteau Roux, chairperson of the successful Groupe Benneteau, and my understanding is that there are a lot more women boaters in states up North. But for the most part, here in South Florida, boating is more of a male-hands-on experience. I’d like to encourage more women to get involved in the art of boating and to take charge of their vessels.

Let’s go Boating!

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